services
Investments.
Critical thought is a uniquely human skill, and it’s still needed to dig deep into your brand’s story to get to what differentiates you.
Authenticity is the result, and it’s worth the investment.
If it’s good work, it’s never one-size-fits-all.
We’ll shape your vision into something intentional, authentic, and built to connect.
Brand Identity = Personality
It’s what makes you, you.
Brand personality. It might be clean and direct, or bold and distinct. But it should always be real. Honest. Unmistakably you. I want to inspire you to be brave enough to express your own unique identity. I work to uncover that truth and translate it into design—helping your brand thrive, not hide.
Brand Identity Package only
$3,500 - $7,500 investment, depending on complexity
Process typically includes:
A conversation where we’ll dig into your story
Create a timeline based on our conversation (I aim for 4 weeks or less)
Perform a deep dive into your business and industry
Present up to 3-5 distinct logo design concepts to choose from
Refinement and production of deliverables
Deliverables typically consist of the following elements to ensure consistency across touchpoints, both digital and physical:
Logo Suite
Logo versions and file kit.Color Palette
Main & supporting brand colors and their codes.Typography
Font options used for key brand messaging and web-safe fonts for digital platforms.Business Essentials
Business Card Design, Digital Letterhead, Email Signature.Brand Style Guide
A 2-4 page PDF that explains how to use all the above elements consistently.
Website (Squarespace)
It’s what makes you more you.
Your website is the place for your brand’s foundation. It should engage, inform, and relate to your customers. It should also work hard for you to differentiate you from your competition. This is where your story really comes through in copy and visuals.
website Package only (squarespace)
$5,000 - $12,500 investment, depending on complexity
Process typically includes:
A conversation where we’ll dig into your story to find what differentiates you from your competition and determine your needs & goals for your site
Create a timeline based on our conversation (I aim for 4 weeks or less, depending on scope & content in hand)
Perform a deep dive into your business, industry, and competition
Present a 1-2 web page mockup
Refinement and build
Websites design & builds typically include the elements listed below and are enough for a startup, small business, solopreneur, or organization to get online, look professional, and start engaging with customers.
Core Pages
Home Page
About Page
Services or Products Page
Contact Page
Optional Pages or Add-ons (based on goals)
Portfolio or Gallery: Showcasing past work
Testimonials/Reviews: Builds credibility
FAQs: Reducing customer hesitation
Blog: For SEO and thought leadership
Booking or Scheduling Tool: For appointments or consultations
Newsletter Signup: For email marketing
All Sites Include
Mobile Layout Optimization
Consistent Branding (colors, fonts, logo)
Cookie or Privacy Notice (depending on your region)
Basic SEO Setup (titles, meta descriptions)
Basic social media and scheduling app integrations
What about my site’s content?
Great question. The content for your site (copy, images, illustrations, etc.) can be one or a combo of the following:
provided by you, or
it can be a collaborative effort between us, or
we/you can utilize AI to assist, or
we/you can hire content creators to produce it
This is a critical part of our initial conversation.
Marketing Assets
It’s what makes people like you.
Marketing assets are typically digital and can range from ads to email campaigns to newsletters. Focus is on authentic messaging, brand consistency, and engaging content.
marketing Assets Package only
priced according to scope & Deliverables
Most marketing assets are typically digital. Focus is on authentic messaging, brand consistency, and engaging content.
Process typically includes:
A conversation where we’ll determine the types of marketing you want/need and where/how they will be used
Create a timeline based on our conversation
Perform a deep dive into your business, industry, and competition
Present 1-2 mockups
Refinements and builds
Core assets can include:
Social media campaign and/or post template(s)
Digital Display Ad(s)
Targeted email campaigns and/or template(s)
Newsletter(s)
Printed materials: ads, brochures, postcards, brand merch…
What about my marketing asset content?
The content for your marketing (copy, images, illustrations, etc.) is likely to be similar to or mirror what is used on your website and/or come from your brand library if you have one. If what’s available is limited, we can always create more.
Sweet Bundle!
Get just what you need right now.
The Sweet Bundle is an affordable package that combines the “need-to-haves” from the Branding Package and Website Package to get you up and running as quickly as possible. Depending on the condition of your content, it could take only 2-4 weeks to complete from time of booking.
The sweet bundle Package
$6,500
Process typically includes:
A 1-hour conversation where we’ll dig into your story to find what differentiates you from your competition and determine your needs & goals
Create a timeline based on our conversation
Perform a deep dive into your business and industry
Present up to 2 logo design concepts to choose from
Logo refinements & final production; (1) BC design
Present 1 website page mockup in Squarespace
Website build
Brand deliverables include:
Logo
- One Logo file prepped for use on your website
- One digital RGB 300dpi PNG logo file
- One CMYK vector logo file for use in printingBrand Style Guide
A 1-page PDF that includes guidance for proper logo usage, your brand colors and their codes, and your font styles used for logo and websiteBusiness Essentials
- One Business Card Design with print-ready file
- Email Signature digital file
Website deliverables include:
Core Pages
Home Page
About Page
Services or Product Page
Contact Page (or equivalent substitute)All Sites Include
Mobile Layout Optimization
Consistent Branding (colors, fonts, logo)
Cookie or Privacy Notice (depending on your region)
Basic SEO Setup (titles, meta descriptions)
Basic social media and scheduling app integrations
An Important Note: All of the website and marketing asset prices listed above are based on your content being provided in its final, usable condition. That being said, I am a designer and can help generate content (and enjoy the creative process) for an additional cost.
Important Terms: I provide a thorough quote (if not purchasing the Sweet Bundle as is) based on our conversation. All projects/packages require a 50% deposit to initiate work.